Rolling Out AI Application with Confidence: How Nexthink’s AI Drive + Adopt Makes AI Compliant, Insightful, and Effective
From Microsoft Copilot to ChatGPT, AI applications are quickly becoming everyday workplace tools. But for many organizations, turning on these capabilities isn’t as simple as flipping a switch. Enterprise licenses for AI tools can cost millions, yet few companies can confidently say employees are using them effectively, or safely.
The reality is that most AI rollouts start strong but stall fast. Some employees experiment enthusiastically, while others avoid the tools altogether, unsure of what’s approved or how to use them. Without clear oversight, data can end up in the wrong places, and compliance teams lose track of what’s happening inside AI prompts and copilots.
What should be a leap forward in productivity often becomes a balancing act between innovation and control. For IT and transformation leaders, rolling out AI applications like Copilot and ChatGPT has become less about excitement, and more about managing risk, compliance, and real adoption.
The Widening AI Adoption Gap
AI tools are everywhere, but real adoption lags far behind. Most organizations have licensed copilots, assistants, or chat-based AI tools, but few can prove that employees are actually using them effectively or safely.
Employees often experiment in silos, unsure what’s allowed or how these tools fit into their workflows. Some avoid using AI altogether out of fear of “getting it wrong.” Others turn to unapproved tools, unaware of the compliance and security risks.
The result? A widening gap between AI access and AI impact. IT and transformation leaders can’t see who’s struggling, where friction occurs, or whether AI is driving measurable value. Without that visibility, AI initiatives stall before they scale.
Enter Nexthink, bridging this gap with visibility, compliance, and control across the full lifecycle of AI adoption.
The Nexthink Approach: See. Diagnose. Fix.
At the heart of Nexthink’s philosophy lies a simple idea: technology adoption should be guided by clarity, context, and control. IT leaders shouldn’t have to guess what’s working or which employees are struggling, they should know, act, and measure the outcome.
That’s the foundation of Nexthink’s See–Diagnose–Fix approach: a continuous feedback loop where insight drives action, and every action delivers measurable improvement.
This philosophy comes to life through Nexthink AI Drive, a new capability that transforms how organizations roll out and manage AI tools like Microsoft Copilot and ChatGPT. AI Drive brings visibility and intelligence into every layer of adoption, helping IT leaders understand how AI is being used, where it’s underperforming, and what needs to change. It goes beyond analytics to interpret signals across sentiment, performance, and behavior, turning fragmented data into actionable insights.
See.
With AI Drive, IT gains a comprehensive view of AI adoption across the organization. It’s not just about counting licenses or usage rates, it’s about understanding engagement, sentiment, and compliance. Teams can see who’s using AI tools like Copilot or ChatGPT, who’s hesitant, and why. Nexthink correlates this data with device health and workflow context so you can uncover the full story behind adoption.
Diagnose.
Once visibility is established, AI Drive surfaces what’s standing in the way, whether that’s missing entitlements, technical misconfigurations, unclear guidance, or risky behaviors. It unites technical and behavioral analytics into a single model, allowing IT to pinpoint friction and quantify its impact in real time.
Fix.
Here’s where Nexthink Adopt completes the cycle. Instead of relying on help desk tickets or retraining sessions, IT can act instantly within the employee’s workflow. Adopt delivers in-app guidance, compliance messaging, and even one-click remediation through Action Buttons. Desktop notifications and contextual tips keep employees on track, ensuring safe, policy-aligned use of AI applications.
Together, AI Drive and Adopt create a living system of improvement, where insight leads to action, adoption leads to compliance, and every user interaction strengthens the enterprise’s confidence in its AI investments.
“With one single pane of glass and one data model, AI Drive + Adopt lets IT see who’s struggling to adopt AI, target them with personalized campaigns, and fix issues directly in the flow of work, no disjointed analytics or blind spots.”
Guillaume Charles, Senior Director of Product Management, Nexthink
Real-World Impact: Driving AI Adoption with Control and Confidence
Major electricity and water utility provider:
When one of the world’s largest utility providers introduced Microsoft Copilot to its workforce, they turned to Nexthink AI Drive + Adopt to ensure the rollout was not just rapid, but compliant, visible, and effective. Within a month, the results spoke for themselves:
- Doubled adoption in 4 weeks: Increased Copilot usage from 1,000 to 2,000+ employees.
- Reduced reliance on unapproved AI tools: Minimized shadow AI risks across the workforce.
- Embedded compliance guardrails: Ensured safe, policy-aligned use of AI applications.
- Delivered measurable growth: Demonstrated clear ROI through visible, trackable adoption gains.
By combining AI Drive’s deep behavioral analytics with Adept’s in-app guidance and compliance prompts, the organization created a closed feedback loop between IT, employees, and leadership. They could instantly identify where help was needed, deploy targeted guidance, and measure the impact on real usage and policy compliance.
In an industry where safety, reliability, and regulatory alignment are paramount, this utility proved that large-scale AI adoption doesn’t have to come with risk. With Nexthink, AI became a driver of operational efficiency, not an exposure point.
Why Nexthink Is the Only Complete Solution
Most digital adoption tools end at guidance. They can train users, but they can’t diagnose friction or enforce compliance. Observability tools, on the other hand, provide data but can’t change behavior. Nexthink bridges that gap by uniting both worlds, experience analytics and in-flow guidance, within one secure platform.
- Unified visibility: One data model across AI usage, experience, and engagement.
- Compliance control: Built-in guardrails ensure AI tools are used safely and within policy.
- Contextual guidance: Real-time training and messaging delivered directly inside business workflows.
- Actionable remediation: Fix technical or permission issues instantly with Action Buttons.
- Measurable results: Track adoption, compliance, and ROI continuously, no guessing required.
The New Standard for Responsible AI Adoption
The world’s shift toward generative AI isn’t slowing down, but rushing in without structure is risky. Enterprises need more than excitement, they need governance, guidance, and granular insight.
That’s what Nexthink delivers.
- A unified platform that turns AI rollout from a leap of faith into a data-driven process of continuous improvement.
- A way to empower employees while keeping compliance front and center.
- A solution built for organizations that refuse to choose between innovation and control.
Nexthink AI Drive + Adopt, powering compliant, insightful, and successful AI adoption.
See Adopt in action – Ask for a demo!