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Press Release|3 minutes

Redington Value Partners with Nexthink as Value Added Distributor for Middle East and Africa

UAE – Nexthink, a leader in end-user experience management, today announced that it has signed a partnership with Redington Value as a Value-Added Distributor for the Middle East and Africa.

Nexthink offers organizations real-time analytics and insights from an end-user (employee) perspective, to make smarter data-driven decisions and align their IT operations with the needs of the business and the end-users. These meaningful insights help the IT team to respond to performance issues, failures, crashes, and security issues more quickly and efficiently.

As part of the agreement with Nexthink; Redington will act as an end-to-end supply chain solution provider for Nexthink – offering pre-and post-sales expertise, training logistics, marketing and financial assistance (or credit services) to its channel partners, resellers, system integrators, and customers.

Ramkumar Balakrishnan, President, Redington Value said, “Real-time analytics help IT departments make smarter business decisions; and with an award-winning software like Nexthink, organizations will be able to transform their IT infrastructure. We are extremely pleased to partner with a vendor like Nexthink and look forward to a long and valuable partnership.”

Maged Eid, Regional Director Middle East & Africa (excluding KSA), Nexthink, said, “We are excited to welcome Redington to our selective channel network. Redington has an excellent track record and market insights that will further strengthen our position and ensure that every option is available to our resellers and end-users.”


About Nexthink

Nexthink is a leader in end-user experience management from the endpoint. The company’s solutions combine real-time endpoint analytics and end-user feedback, through unique analytics and visualizations to provide new insight and enable IT to be more proactive, reduce costs and enhance end-user productivity. Its endpoint analytics provide essential visibility for IT governance.

Nexthink, which serves Global 5000 organizations, is a privately held company headquartered in Lausanne, Switzerland, with operations in the US, Europe, Middle East and Asia Pacific.

Nexthink® is a registered trademark of Nexthink S.A. To learn more, visit

About Redington Value

Redington Value provides end-to-end supply chain solutions for all categories of Information Technology products (PCs, PC building blocks, networking, software and enterprise solution products) and Consumer and Lifestyle products (Telecom, Digital Lifestyle products, Entertainment products and Digital Printing Machines) to over 100 international brands and relationship with major brands have been for years. Redington Gulf (a subsidiary of Redington India) is amongst the leading supply chain solution providers in Middle East, Africa, Turkey (via Arena Bilgisayar) and CIS region for leading manufacturers of Information Technology, Telecom and Lifestyle products.